Condé Nast Traveler has called the exclusive Viceroy Hotel in Santa Monica, "One of the Hippest New Hotels" and "One of the 50 Hottest Hotels in the World." Just two blocks from the beach and famed Santa Monica Pier, the bold and dramatic Viceroy appeals to cosmopolitan guests in the recording, entertainment and fashion industries and tourists who want to drink in the funkiness of the surrounding area.

The lobby and gathering places feature eclectic dramatic décor, over sized white chaise lounges, high back chairs, deep sofas and glass cocktail tables. In addition to offering 24 hour room service, the Viceroy is home to French California cuisine of the Whist, christened by Food & Wine magazine recently as one of the top 50 hotel restaurants. What's more, the boldly designed Cameo Bar entertains guests with private outdoor dining cabanas surrounding two outdoor pools a prime location for celebrity watching.

When not watching for stars, guests can work out in the hotel's fitness center, which is stocked with the latest cardio and weight training equipment. They also can receive massage and in room beauty and spa services.

The Viceroy's 170 guest rooms feature flat screen TVs, CD and DVD players, Italian designer linens and bathrobes, down comforters and pillows, fully stocked minibars, high speed Internet access and balconies with ocean or pool views. Marble bathrooms come complete with separate vanities, pedestal sinks and upscale English toiletries. Berber carpets, yellow vinyl benches and green silk chairs make the Viceroy's rooms more than just the typical beach hotel rooms.

When coming to the Los Angeles area, visitors looking for that distinctively upscale accommodations within easy walks of the beach can look no farther than the cool and chic Viceroy, whose motto is "an urban retreat at the shore."